The campaign focuses on the Olympic sport of platform diving, highlighting the kinetic nature of the human body while commenting on the artistry that surrounds the water. As a result, the campaign offers a striking lookbook featuring Yona Knight-Wisdom, the first Jamaican platform diver to ever enter the Olympics. The lookbook consists of a variety of images of Knight-Wisdom mid-dive, floating through the air while wearing BOTTER apparel. Pieces highlighted in the lookbook range from a powder yellow dress shirt to athletic sneakers.
Image Credit: BOTTER